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STYLE | 10.03.2017

Hello, Sunshine: Allude Resort Collection 2017

In the past, designers’ cruise or resort collections were meant exclusively for US tourists who spent their winters on cruise ships or on Caribbean islands. Today the inter-season fashion between winter and summer is often one of the most exciting designs and, in addition, can be worn right away – just like the magnificent creations with which Andrea Karg and her team put us in the mood for sun, beach and more. We proudly present the Allude Resort Collection 2017.

Creative director Andrea Karg drew inspiration from St. Tropez in the 1980s, translating the joie de vivre and the legendary sunny spirit of the French coastal city into modern pieces of casual elegance and with lots of retro charm. Maritime stripes and cheerful colours, such as soft mint green, apricot, pink and blue, evoke memories of delicious soft-serve ice cream and sunsets, simply perfect for a selfie.

Other highlights of the collection include above all pieces that are dyed on both sides. This way rolling up the sleeves of sweaters and jumpers or flipping over the cuffs of jogging bottoms results in colourful accents, with which you can adjust your look and easily modify it in the wink of an eye. Really cool: the shirt with the stylized sun. Ain’t no sunshine when she’s gone? That’s certainly not true for this collection.

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